Privacy Policy

Introduction

GPT Builder Australia (gptbuilder.au) is operated by YesAI, an Australian company. This privacy policy explains how we collect, use, store, and protect your personal information when you use our website.

We are committed to protecting your privacy and handling your personal information in accordance with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

Information We Collect

We may collect the following types of personal information:

• Newsletter subscriptions: Your email address when you subscribe to our AI Tools Weekly newsletter.
• Contact form submissions: Your name, email address, phone number (optional), and message content when you submit an enquiry through our custom build form.
• Analytics data: Anonymised usage data collected through Google Analytics 4, including pages visited, time on site, device type, approximate geographic location (city-level), and referral source. This data does not personally identify you.
• Cookies: Small text files stored on your device to enable analytics functionality and remember your preferences.

We do not collect sensitive information such as health data, financial details, or government identifiers.

How We Use Your Information

We use the information we collect for the following purposes:

• Respond to enquiries: If you submit a form on our site, we use your contact details to respond to your request.
• Send newsletters: If you subscribe, we send our weekly AI Tools newsletter to the email address you provide. You can unsubscribe at any time using the link in every email.
• Improve our website: Analytics data helps us understand which content is most useful, identify technical issues, and improve the user experience.
• Analyse trends: Aggregated, non-identifying data helps us understand which AI tools and topics are most popular among Australian businesses.

We do not sell, rent, or trade your personal information to third parties. We do not use your information for automated decision-making or profiling.

Cookies and Tracking

We use Google Analytics 4 (GA4) to understand how visitors use our website. GA4 collects:

• Pages you visit and how long you spend on each page
• Your approximate location (city-level, not your exact address)
• The device and browser you use
• How you arrived at our site (search engine, direct link, referral)
• Interactions such as clicks on outgoing links

GA4 does not collect your name, email address, or other directly identifying information through cookies. Google processes this data in accordance with their Privacy Policy.

How to opt out: You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on, or by adjusting your browser's cookie settings to block third-party cookies.

Affiliate Links

Some links on our website are affiliate links. When you click an affiliate link and sign up for a service, we may earn a commission at no extra cost to you. Affiliate partners may use cookies to track referrals.

Our use of affiliate links is disclosed on every relevant page and in our Affiliate Disclosure. Affiliate relationships do not influence our reviews or rankings.

Third-Party Services

We use the following third-party services that may process your data:

• Google Analytics 4: Website analytics (anonymised usage data).
• Netlify: Website hosting and form submission processing. Netlify stores form submissions on servers in the United States. See Netlify's Privacy Policy.
• Netlify Forms: Newsletter subscriptions and contact form submissions are processed by Netlify Forms.

Each third-party service has its own privacy policy governing how they handle data. We have selected providers with strong privacy practices and appropriate security measures.

Data Storage and Security

Form submissions are stored securely on Netlify's servers with encryption in transit (TLS/SSL) and at rest. Access to form data is restricted to authorised team members only.

We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure. However, no method of internet transmission or electronic storage is 100% secure.

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Newsletter subscribers can request deletion of their data at any time.

Your Rights

Under the Australian Privacy Act, you have the right to:

• Access: Request a copy of the personal information we hold about you.
• Correction: Request that we correct any inaccurate or outdated information.
• Deletion: Request that we delete your personal information (subject to legal obligations to retain certain data).
• Unsubscribe: Opt out of marketing communications at any time using the unsubscribe link in our emails.
• Complain: Lodge a complaint with us or with the Office of the Australian Information Commissioner (OAIC) if you believe your privacy has been breached.

To exercise any of these rights, email us at peter@yesai.au. We will respond within 30 days.

Australian Privacy Act Compliance

We comply with the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth). In particular:

• We only collect personal information that is reasonably necessary for our functions (APP 3).
• We notify you about how we collect and use your information through this policy (APP 5).
• We only use personal information for the purposes for which it was collected (APP 6).
• We do not disclose your personal information to overseas recipients without your consent, except where necessary for the operation of our third-party services (APP 8). Where this occurs, we ensure those recipients are bound by similar privacy obligations.
• We take reasonable steps to ensure the security of your personal information (APP 11).

Changes to This Policy

We may update this privacy policy from time to time to reflect changes in our practices, technology, or legal requirements. We encourage you to review this page periodically.

Significant changes will be noted with an updated "Last updated" date at the top of this page. Your continued use of the website after any changes constitutes acceptance of the updated policy.

Contact Us

If you have any questions about this privacy policy, your personal information, or our privacy practices, please contact us:

Email: peter@yesai.au

Website: gptbuilder.au

Operated by: YesAI, Victoria, Australia